Press kit

The Wines of Portugal brand is a collective brand and a means of communicating Portuguese wines around the world.


ViniPortugal is the Interprofessional Wine Association, recognised by the Ministry of Agriculture on 1 October 2015.

Its MISSION is "to promote Portugal's image as a wine producer par excellence, enhancing the value of the brand "Vinhos de Portugal/Wines of Portugal", contributing to a sustained growth in the volume and average price of Portuguese wines".

Seven professional associations and one confederation are Founding Members of ViniPortugal:

Representing the Trade: ACIBEV, ANCEVE and AND;

Representing Production: CAP, FENADEGAS, FENAVI and FEVIPOR;

Representatives of the demarcated regions: ANDOVI.

Activity: International promotion of the image of Portuguese Wines.

Governing Bodies: General Assembly Board, Supervisory Board and Management

Board: Frederico Falcão, President, Mário Joaquim Abreu Lima, Vice-President for Production and João Gomes da Silva, Vice-President for Trade.

Founded: 15 October 1996



Rua Mouzinho da Silveira, nº 5

1250-165 Lisboa



Rua das Flores, nº 8-12

4050-262 Porto

Vini(Portugal) in figures

  • 26

    Years promoting Portuguese wines

  • 21

    Priority international markets

  • 7,15

    Million euros invested in promotion in 2021

  • +100

    Marketing actions implemented every year

  • 941

    Million Euros in exports of Portuguese wines in 2022

  • 6,8

    Million hl of wine production in 2022

  • 10.4 %

    Of the Consumer Goods exports in 2022

  • 47%

    Is the percentage of wine production exported in volume

  • 9th

    Is Portugal's position on the internacional wine trade list in 2022

Vineyard Area

Vineyard Area
  • 191 170 ha Portugal's Total Vineyard Area (2022)

  • 2,7% of the World's Vineyard Area

Wines DOC (2020/21)


Top Grapes


  • 10% Aragonez
  • 7% Touriga Franca
  • 6% Touriga Nacional
  • 4% Castelão
  • 4% Trincadeira


  • 6% Fernão Pires
  • 3% Loureiro
  • 3% Arinto
  • 2% Síria
  • 2% Alvarinho

The Board

The Board of ViniPortugal, elected in March 2023, for the three-year period 2023/2025, is composed of three members, Frederico Falcão, João Gomes da Silva and Mário Joaquim Abreu Lima.

Frederico Falcão

Chief Executive Officer

Mário Joaquim Abreu Lima

Vice President

Production Representation

João Gomes da Silva

Vice President

Trade Representation

Press Kit Pdf
Access here all the information you need about ViniPortugal: our mission, team, where we are and the main milestones of our activity.
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