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ViniPortugal is the Interprofessional Association of the Portuguese Wine Industry, recognised by the Ministry of Agriculture. It is the managing entity for the brand Wines of Portugal.
Wines of Portugal Brand Strategy
The Wines of Portugal brand is a collective brand and a communication tool for Portuguese wines around the world.
Portuguese Wine in the World
Anyone who tastes Portuguese wine says immediately: “it is typically Portuguese”. Portuguese wines have a strong individual character, just like the Portuguese themselves.