Participation of Producers in the 2023 Marketing Plan Actions
2023 is marked by the return of nomal situations after of the COVID 19 pandemic.
Key indicators of 2023
2023
Number of producers who participated
363
Number of shares with producers
44
Total participations
1.693
Average participation per producer
4,7
Average of producers present per event
38
Compared to 2022, there were less 54 participations, representing a 4% decrease in the total number of actions carried out. Of these actions, there were 1 plus with producers. In 2023, 30 more producers participated, representing an increase of 8,2% compared to the previous year.